Beauty And The Beast – Trailer Review

Beauty And The Beast

The trailer of Beauty And The Beast has arrived, and it’s pretty spectacular.  One of the most beloved tales ever told, the film brings it to life in a stunning, cinematic event directed by Bill Condon. The film boasts an extraordinary ensemble cast that includes Emma Watson, Dan Stevens, Luke Evans, Kevin Kline, Josh Gad, Ewan McGregor, Stanley Tucci, Gugu Mbatha-Raw, Audra McDonald, Ian McKellen and Emma Thompson.

Walt Disney Pictures unveiled the first trailer back in May, which broke the trailer views record set by the studio’s blockbuster Star Wars: The Force Awakens. The Beauty and the Beast trailer was watched a whopping 91.8 million times in the first 24 hours, besting the record for most-watched teaser of 88 million views set by the first teaser for Star Wars: The Force Awakens. Will this new trailer be able to break the all-time Star Wars: The Force Awakens record for most views of a full trailer, with 112 million views for the final trailer? We’ll have to wait and see.

This new incarnation of Beauty and the Beast gives Belle a new backstory. In the original animated classic, her father Maurice was an inventor who was trying to sell his wood-chopping machine when he became imprisoned in the Beast’s castle. This project flips the script, with Belle as the inventor of music boxes, which her father builds for her. She also invented a washing machine, so she could spend her time reading instead of doing laundry.

Bill Condon directs Beauty and the Beast from a script written by Evan Spiliotopoulos and Stephen Chbosky. The director stepped in to replace the original filmmaker Guillermo del Toro, who left the project back in the summer of 2014.

Beauty And The Beast will be in cinemas on March 17, 2017.

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About the Author

Jeetendra Mehra
Jeetendra Mehra
Jeetendra Mehra has been a visiting faculty for Drama and Theatre for 3 years – Father Agnel’s College Of Engineering, Bandra, Mumbai. After which he joined a cinema advertising – Dimples Cine Advertising firm as their creative head. He has been to various organizations and has served roles in the capacity of a Communications Head & Creative Director in the events and advertising sector.