Leading Indian content company, Zee Entertainment Enterprises Limited (ZEEL) today announced that it has achieved the certification as a Great Place to Work by the Great Place to Work Institute, India. The Great Place to Work® framework assesses an organization on employee perception through Trust Index© dimensions namely, Credibility, Respect, Camaraderie, Pride and Fairness. It further evaluates and benchmarks people practices through Culture Audit©. Based on this framework, it was revealed that Zee Entertainment had significantly positive employee perception and robust people practices, which identified it as an organisation with a Great Culture.
Speaking on this noteworthy achievement, Punit Goenka, MD & CEO, ZEEL said, “My heartiest congratulations to the team on ZEE being certified as a Great Place to Work®. At ZEE, we consider our employees as our most valued asset and this certification only go to reinforce the fact that we are taking focused and proactive steps in nurturing our talent.”
Elaborating further, Praveer Priyadarshi, Chief People Officer, ZEEL said, “With the Group philosophy of “Vasudhaiva Kutumbakam – The World Is My Family” woven into the fabric of ZEE culture, we believe in fostering the growth and development of every member of the ZEE family. Our Human Resources practice at ZEE has been instrumental in driving this change and providing constant support to businesses by creating collaborative working relationships through our SAMWAD philosophy, talent-based hiring, rewarding through robust performance management processes, recognizing top performers through our Employee Recognition Program – ‘Zeelompics’, identification, development and nurturing of our talent through our High-Potential Development Program – ‘ACE’. Our global presence provides our employees an opportunity to perform and demonstrate their talent effectively in diverse markets and cultural context.”
Commending ZEE on the certification, Prasenjit Bhattacharya, CEO, Great Place to Work Institute, India said, “ZEE has striven to develop a High-Trust, High-Performance Culture™ and has been Great Place to Work-Certified™. This certification showcases ZEE’s dedication to winning its employees’ trust and creating a great workplace. It is part of their efforts to build an organisation where employees trust the people they work for, have pride in what they do, and enjoy the company of the people they work with.”